Two New Experiments
Well, after making the decision to rebuild Megafamilies and Natural Diabetics, I finally got the job done. The new sites are functioning well, and are two of the best sites I’ve built in a content management system. We’ll see where they go now, since they have the ability to handle much more visitor interaction than the previous structure.
Taking a site out of a static HTML structure and putting it into a CMS is complex. It involves setting up the CMS, then transferring the content in page by page. In this instance, I also had to restructure the site layout for the Diabetes site – it had grown too large for the original simple link structure.
Once that was done, and the site ready to launch, I had to set up redirects for every link – old page to new page. That was not hard, just tedious. But doing that means that when someone tries to visit one of the old pages, they’ll get sent to the new one instead.
Google income dropped slightly during the transition, then picked right back up again. We’ll see if it gets better or worse, and how the changes affect the traffic, and income. I’ve changed sites before, but they have not been ones with strong traffic trends or AdSense earnings.
You can see the results at: http://www.naturaldiabetics.com, or http://www.megafamilies.com.