Business Cards? Who Uses Business Cards?

Business cards are still a useful business tool. We don’t care WHAT Millennials tell us about marketing, just because they are disconnected, doesn’t mean the entire business world marches to their whims.

Business cards are still a standard, and good for so many things.

1. Carry them on you, and hand them out when you get into a conversation that leads toward what you do. I’ve handed them out in the checkout line at the grocery store.
2. Any time you set up a display for your business, carry them, and make sure they are available. If you bring other promos, let the Lookie Lous have the business cards. Hand out the more costly promos ONLY to those who seem like good prospects, if you get into a good conversation with someone. Don’t let the kids come buy and take them all, that doesn’t do you any good.
3. If you beat the streets hunting work, a business card is essential, but that’s not the only thing we use them for.
4. You can write a note on the back, when you get a question from someone, so they have the answer on a business card.
5. Use them to share your phone number when the person does not have a phone – Yeah, there ARE people who don’t!
6. Use them with a discount code on them, and write “pass this to a friend”. Drop them into every package you mail.
7. Instead of printing a brochure or catalog, put a reference to it on your business card so they can access your website or a download link for a catalog.
8. You can even set up a PDF of a sheet of your pass along discount card for your prospects to download and print.
9. There are novel business card types, and various types of items you can sub for business cards to get attention, but be warned, they are ALL EXPENSIVE.

Business cards are not dead at all. They are still one of the FIRST Things you can create to promote your business, even if you have an online business.

If your business needs a boost, it just might be worth downloading a free copy of Serif Page Plus SE to whip out some snazzy new cards.